Quirky and clumsy twenty-two-year-old Paige Crawford arrives in London on a cold Saturday in January. Just when Paige starts to think that moving thousands of miles away from home with no real plan was a bad idea, Jason Frost appears. Confident and classy, Jason is the complete opposite of Paige and just what she needs in her life, or so she thinks.

But before their romance has time to blossom, Paige trips and falls into the arms of a mysterious man on a drunken night out. She's snapped by paparazzi, and newspaper headlines the next day suggest that she's having an affair with a married footballer.

Paige finds herself instantly elevated to tabloid celebrity status which isn't exactly a picnic, particularly when trying to juggle her new job at Fashionista magazine, a catalog of dating disasters and a nagging doubt that she maybe she can't conquer London after all.

When a trip back to Canada for Christmas reminds Paige why she left her old life behind, she returns to London with renewed vigor realizing that while jobs, flats and men may come and go, friends in London are forever.