'Packed with powerful examples and true incidents, this book will definitely become popular as an inspiring read for the aspiring salesmen in our country.'—Deepak Mehrotra, Director, Joy of Growing, Learning and Development Pvt. Ltd A successful salesman is alive to the needs of the customer, however difficult and demanding he may be. But do you know how to make him feel like a VIP from the moment he enters the showroom? How do you create in the customer the desire to purchase the product on sale? And how do you ensure repeat customers?The Numero Uno Salesman explains the principles of sales with the help of anecdotes from the field. If you are in sales, or if you want to be a salesman, this book is for you.