getAbstract Summary: Get the key points from this book in less than 10 minutes.

Oprah, The Today Show, your local talk shows and even reality TV all offer unprecedented opportunities for personal and professional promotion. Position yourself to reap the rewards by targeting the right shows and applying a few insider rules for getting on the air. Author Jacquie Jordan, an Emmy-nominated TV pro, knows just what producers seek in the perfect "TV guestpert." She delivers the goods in this thorough guide to promoting yourself, your company or your product on the air. When you read this, you'll want to get right to work. Getting TV air time will no longer seem like an impossible goal, although you will notice in Jordan's case studies that truth is often stranger than fiction in TV Land. getAbstract.com recommends this book to professionals who want to polish their presentations, understand talk show production behind the scenes and become TV guests. Go get your 15 minutes of fame.

Book Publisher:

Sourcebooks